The company develops software tools that help users track important aspects of their lives and gain actionable insights. The flagship product, “Reflect – Track Anything,” is a versatile mobile app that offers customizable tracking, experiment capabilities, seamless wearables integration, and data visualization features. Reflect is ideal for individuals dedicated to self-improvement and self-discovery, allowing them to identify relationships between tracked metrics. The experiment feature takes the guesswork out of lifestyle changes by measuring outcomes and providing detailed reports, making it easier to test the effects of new supplements, diets, or habits.
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